Mindstate Coming Soon

Something bold
is on its way.

We're putting the finishing touches on things. Enter the password for an early look.

That's not it - try again.

Need to reach us in the meantime? Get in touch
Home
About
Services
Portfolio
Contact
Full-service creative - web, marketing, photo, video, social.
SEO & GEO

SEO & GEO

SEO & GEO hero photo Start a Project
Home / Services / SEO & GEO
What We Do

Two search engines, one job.

Traditional SEO gets you found in Google - the technical setup, the content, the structure that tells search engines what you actually do and why you're worth showing. That part hasn't gone anywhere.

GEO (Generative Engine Optimisation) is the newer half - showing up when someone asks ChatGPT, Google AI Overviews or another AI tool for a recommendation, not just a search result. It's still early days for GEO, but the businesses paying attention to it now are the ones that'll show up when it matters.

What's Included
On-page and technical SEO Content structured for search engines and AI tools Local SEO for Canterbury-based searches GEO groundwork for AI-driven answers
SEO feature photo 1
Technical & On-Page SEO

Getting the foundations right first.

Site speed, structure, metadata, internal linking - the unglamorous stuff that decides whether Google can actually find and understand your site. No amount of content fixes a site Google can't crawl properly.

GEO - The New Frontier

Showing up in AI answers, not just search results.

More people are asking AI tools for recommendations instead of scrolling search results. GEO is about structuring your content so those tools can actually find, understand and recommend your business - a genuinely new discipline, and one we're building into every SEO engagement from here.

GEO feature photo 2
How We Work

Audit first, always.

Four stages, start to finish - tap a stage to see how it works.

Audit stage photo Audit
Audit

We go through the site properly - technical issues, content gaps, how it's structured for both search engines and AI tools - before recommending anything.

Fix the foundations stage photo Fix the Foundations
Fix the Foundations

Technical and on-page issues get sorted first, since content built on a broken foundation won't rank no matter how good it is.

Build authority stage photo Build Authority
Build Authority

Content and structure get built out to genuinely answer what people (and AI tools) are actually asking, not stuffed with keywords for their own sake.

Track and adjust stage photo Track & Adjust
Track & Adjust

Rankings and visibility get checked regularly, with changes made based on what's actually moving, not left to sit for a year untouched.

SEO Plans

Managed monthly, billed every 28 days.

Draft pricing below for review - not live yet.

Starter

On-page fundamentals and a monthly technical check.

$600/ 28 days
  • On-page SEO for one location
  • Monthly technical check
  • Local SEO basics
  • Monthly ranking report
Pro

Full SEO & GEO programme with regular content production.

$1,600/ 28 days
  • Full technical SEO audits
  • Weekly content production
  • GEO groundwork for AI-driven answers
  • Priority support + strategy call

Multiple locations or a bigger content programme? Get in touch for a custom quote.

Let's Talk

Want to get found?

Tell us what you're working with and we'll take it from there.

Start a Project