What we've been up to.
Studio news, case studies, and the odd behind-the-scenes look at how we work.
How Much Does a Website Actually Cost in New Zealand?
A straight answer on website pricing, without the vague "starting from" number.
How Long Does It Actually Take to Build a Website?
A website build has two clocks running - ours, and the one spent waiting on content.
Do You Need a Logo Before You Build a Website?
Short answer: no, but it helps. Here's how we handle it either way.
DIY Website Builder vs Hiring an Agency: What's Actually Different
Plenty of businesses do fine on a DIY builder for years. Here's where that stops being true.
We Just Wrapped the Concord Kitchen & Bar Rebrand
From motel restaurant to neighbourhood kitchen and bar - new site, new photography, new energy.
Five New Clients Joined the Mindstate Family This Quarter
From airless bike tyres to civil construction - a look at who we've been building for lately.
Behind the Lens: Our Approach to Product Photography
Why we shoot product photography on location wherever possible, not in a sterile studio box.
Why We Don't Do Contracts Longer Than They Need to Be
A short note on how we structure client agreements, and why we think it's fairer both ways.
New Gear: What's in the Van This Year
A rundown of the camera bodies, drones and lighting kit we've added to the equipment list.